SimplyEuro

Catch a glimpse into the challenges, solutions, and transformative results of DIAZ Ad Group’s automotive case studies, showcasing our expertise in driving growth through innovative digital strategies and proven marketing excellence.

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Background

SimplyEuro is a premier European auto repair shop in Georgia & Colorado, specializing in high-end brands like BMW, Mercedes-Benz, Audi, Porsche, and Volkswagen. With over 20 years of experience, factory-trained technicians, and a commitment to transparent pricing and quality service, they cater to discerning European car owners seeking reliable maintenance and repairs.

Challenge

SimplyEuro needed to generate more leads using a digital approach, struggling with ineffective advertising to attract high-quality prospects for their specialized services.

DIAZ Solution

DIAZ Ad Group, a full-service advertising and marketing agency, implemented a targeted, data-driven Google Ads strategy to enhance SimplyEuro's lead generation:

  • Increased monthly clicks by a consistent growth over 9 months, driving more website traffic.
  • Boosted Google conversions by 30%, significantly improving lead quality and service bookings.
  • Reduced Google cost per conversion by 50%, optimizing ad spend for maximum ROI.
“SimplyEuro's challenge was attracting the right leads digitally. We analyzed their ad performance, identified inefficiencies in targeting, and optimized their Google Ads with precision—driving high-intent prospects to their specialized services.” — Sarah Elizabeth, Marketing Director

Results

Over the 9-month campaign, SimplyEuro achieved a 30% uplift in conversions, translating to a 20% increase in service appointments for European vehicles, reinforcing their leadership in the Georgia & Colorado market.

Why DIAZ?

With our comprehensive services—spanning digital marketing, creative production, and TV/OTT campaigns—DIAZ drives measurable growth for automotive service providers nationwide.

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